Creative Director - Samantha Hirshberg                              

Art Director - Shao Rui                        

Art Director - Natalie Falco

Copywriter - Kevin O'Connell                              

Copywriter - Morgan Booker    

Motion Designer - Mark Maynard

Video Producer - Adam Lindeneau

When was the last time you walked into a bookstore? Online retailers are killing it, making brick and mortar stores irrelevant. In order to stay afloat, the bookstore must be reimagined. The following campaign uses consumer research and insights to create the bookstore of the future.